02 GroundWork on KOODOS · September 2026

Competitor & Content Gap

Market
United Kingdom / English
Domains
12
Threshold
50 searches/month or more
Date
17 September 2026

What was collected

The analysis pulled ranked keywords for one domain per task, kept terms with at least 50 UK searches a month, and ordered each result set by volume. The first 1,000 rows were retained where a domain had more. Near-duplicates, brand and navigation terms, tools, jobs and irrelevant locations were removed before the opportunity set was scored.

Collection summary
MeasureResult
Domains 12
Rows collected 4,550
Unique keywords 3,852
Paid page tasks persisted 95
Persisted page cost $1.68600
Earlier successful calls whose oversized responses could not be persisted $0.19116
Total DataForSEO spend $1.87716 of $10

The competitor set

DomainRowsAvailableLargest collected page
found.co.uk 1,000 2,686 Home — 459 keywords
carrieannsudlow.co.uk 393 393 Best SEO agency — 155
mrs.digital 592 592 Home — 54
ink-digital.co.uk 1,000 1,207 Home — 165
targetedseo.co.uk 558 558 SEO cost guide — 136
altagency.co.uk 483 483 Home — 120
devora.co.uk 25 25 Sheffield — 9
systematic.uk 196 196 Direct mail — 39
rank4ai.co.uk 31 31 AI SEO — 7
convertdigital.co.uk 198 198 Ecommerce SEO — 34
aiboost.co.uk 72 72 ROI formula — 23
bigviewdigital.com 2 2 Home / AI SEO — 1 each
Found and Ink hit the 1,000-row collection ceiling. Available is DataForSEO's filtered total, not a claim that every row was collected.

The highest-scoring usable gaps

Score = volume × (1 - KD/100) × intent weight × bucket fit. Commercial intent is weighted 1.0, informational 0.7, navigational 0. Bucket fit is 1.0 on-thesis, 0.5 adjacent and 0 outside the offer.

#KeywordVolKDFitScoreWinning shape
1 seo agency 6,600 42 Coverage / 0.5 1914.00 Service page
2 website redesign services 1,300 0 Build / 1 1300.00 Service page
3 web design cost 880 4 Build / 1 844.80 Guide
4 seo audit services 880 6 GroundWork / 1 827.20 Service page
5 ai seo 1,900 40 Coverage / 1 798.00 Service page
6 web design agency 3,600 57 Build / 0.5 774.00 Service page
7 website design and seo 1,000 32 Build / 1 680.00 Guide
8 bespoke website design 720 11 Build / 1 640.80 Service page
9 ai seo agency 590 2 Coverage / 1 578.20 Service page
10 geo seo 1,000 36 Coverage / 1 448.00 Service page
11 seo agency hertfordshire 390 0 Local / 1 390.00 Service page
12 google ai overview 1,300 58 Coverage / 1 382.20 Guide
13 web design colchester 590 41 Local / 1 348.10 Service page
14 technical seo audit services 320 0 GroundWork / 1 320.00 Service page
15 website migration seo 320 1 Build / 1 316.80 Service page
16 competitor keyword research 390 24 GroundWork / 1 296.40 Guide
17 seo charge 590 0 Coverage / 0.5 295.00 Guide
18 seo companies for small businesses 590 2 Coverage / 0.5 289.10 Service page
19 seo company essex 320 16 Local / 1 268.80 Service page
20 market research agency uk 720 27 GroundWork / 0.5 262.80 Service page
The source research retains the complete scored top 40. This reading view shows the first 20; the editorial plan below incorporates the lower-ranked pricing, maintenance, migration, audit-cost and AI-search terms as well.

Page shapes that already win

  1. GroundWork / audits

    Service page

    Five competitors rank for seo audit services; Targeted SEO reaches #1. Keep the market-first definition and offer on GroundWork. Reserve a separate guide for the cost-and-scope question.

  2. Build / redesign

    Service page

    Devora reaches #7 for website redesign services; Systematic also ranks. Build should carry the commercial redesign cluster.

  3. Website and SEO pricing

    Detailed guide

    Targeted SEO's two cost guides account for 207 collected keywords, with ALT adding another route in. Publish real numbers and inclusions rather than a thin price FAQ.

  4. AI SEO / GEO

    Service page plus focused spokes

    Eight domains appear for ai seo agency, while explainers win Google AI Overview, ChatGPT SEO and GEO questions. Coverage owns the service term; guides explain how visibility works.

  5. Maintenance and migration

    Service page for buying intent; guide for cost and risk

    ALT's maintenance page carries 49 collected keywords, while its cost and migration posts win question-led variants. Keep Platform Care under Build and use spokes for cost and migration risk.

  6. Local

    Dedicated location service page

    Ink's Essex, Hertfordshire and Cambridge pages win the local clusters. This confirms the existing 6-12 month location-page plan rather than a local blog plan.

  7. Rented Ground / platform choice

    Direct comparison

    The competitor set did not surface a material ownership cluster above 50 searches, but the AI baseline repeatedly cites direct platform comparisons. Keep Webflow versus WordPress as the spoke.

The 12-month guide sequence

  1. What to research before you redesign

    Month 1 · GroundWork pillar · q04 + q02

    Answer the exact AI-first gap against a field of redesign listicles and US SaaS guides. The exact phrase sits below the 50-volume collection threshold, so the case is usefulness and citation rather than conventional volume.

  2. How AI assistants choose which businesses to recommend

    Month 2 · Coverage pillar · q12

    Nobody owned q12 across the four-surface baseline. This is also the question Coverage sells the answer to.

  3. What should a website redesign cost in the UK?

    Month 3 · Build spoke · 260/mo · KD 4

    One competitor cost guide earns 71 collected keywords. Publish the numbers and what the fee buys.

  4. Webflow vs WordPress for a UK small business

    Month 4 · Rented Ground spoke · 210/mo · KD 13

    A direct platform comparison for the ownership pathway and AI question q06.

  5. Generative engine optimisation: what it changes for a small business

    Month 5 · Coverage spoke · 390/mo · KD 40

    Moz and Search Engine Land make this too competitive to serve as the pillar, but it remains a necessary supporting explanation.

  6. The website SEO migration checklist

    Month 6 · Build spoke · 90/mo · KD 2

    Low-difficulty informational demand beside a 320-volume commercial migration cluster.

  7. SEO audit cost in the UK: what the fee should buy

    Month 7 · GroundWork spoke · 70/mo · KD 8

    The cost angle supports GroundWork without duplicating the service page's definition of an audit.

  8. Bespoke vs template websites for a UK small business

    Month 8 · Build spoke · q03

    An AI-first comparison gap beside bespoke website design at 720 searches a month and difficulty 11.

  9. How much does SEO cost in the UK?

    Month 9 · Coverage spoke

    The competitor evidence is strong: one cost guide accounts for 136 collected keywords.

  10. Google AI Overviews: what a small business needs to change

    Month 10 · Coverage spoke · 1,300/mo · KD 58

    High demand but harder than the first Coverage pieces, so it waits until the AI-recommendations pillar has authority to lend.

  11. How to research competitor keywords before rebuilding a website

    Month 11 · GroundWork spoke · 390/mo · KD 24

    A practical expression of the GroundWork method and a direct answer to q04.

  12. Is SEO dead, or did the search surface change?

    Month 12 · Coverage spoke · 170/mo · KD 9

    A late-sequence synthesis once KOODOS has enough evidence to make the argument from its own baseline.