Sites researched, built and grown for small businesses. Each one shows what the research found, what was built because of it, and what changed.
On our own 50-point benchmark, a Leicester roofer’s site scored 14.5 against five local rivals — bottom of the market. A Next.js rebuild the business owns outright now scores 43, seven clear of the nearest competitor.
9× Links to DLT in Google's AI answers
Read the case studyA content audit and three ideal-customer profiles turned an end-of-life Joomla site into one the volunteers can run — and more than doubled its click-through rate from search.
6,020 Links to APMP UK in Google's AI answers
Read the case studyA Joomla 4 site that hid a specialist consultancy's range below a dated hero, rebuilt with a distinct path for each of its ideal customer profiles.
Read the case studyFrom a post-lockdown launch site to a two-brand redesign and a membership landing funnel: a long-term client whose site has grown with the business.
Read the case studyMore work
Business consultancy
A single hard-coded page became a CMS-driven site where services, sectors, partners and accreditations are content the owner edits, not layouts a developer changes.
Community sports club, Leicester
A rebranding club needed a site that set the tone: clean, legible, easy to run. Simple pricing, no drama, live early.
Ahead of schedule Go-live
Food and nutrition
A growing online audience needed recipes, a subscription meal planner and a blog on one site — wired to the client's app so sign-ups land where they should.
