AI Search Visibility

Coverage, stated plainly

Two engines were checked, not five. My search data provider's AI-mentions data covers Google AI Overview and ChatGPT only. Gemini and Perplexity have response-generation endpoints but no citation-tracking database, so they could not be measured and are not reported as zero - they are simply unmeasured.

ChatGPT data is available for the United States and English only, an API restriction rather than a choice. Google AI Overview was queried for the United Kingdom. The two engine figures are therefore not directly comparable to each other, and are reported separately throughout.

Four domains were measured across 1,472 total citations, plus AI search volume for ten keywords.

1. Where the client is cited

Google AI Overview - United Kingdom

ChatGPT - United States

2. Which pages the engines actually pull from

Google AI Overview cites service pages and third-party listicles

ChatGPT cites definitional pages

Competitor A has exactly one page in ChatGPT's citation set:

3. What the cited pages have that the client's do not

4. The finding that changes the plan

"Offshore development center" is the single largest traditional opportunity in this whole exercise at 880 searches a month. In AI search it draws 2. Meanwhile "what is managed cloud" - a term the other reports ranked mid-table - draws 156, seventy-eight times more.

This does not overturn the offshore recommendation. Traditional search is still where the volume is by two orders of magnitude, and 880 real searches beat 156 AI ones. But it does mean the two channels want different pages, and the managed-cloud explainer recommended in Prompt 3 now has a second reason to exist.

The 3 things I'd do first

1. 01

   Write "What is managed cloud?" at `client-site/services/cloud-services/what-is-managed-cloud`

   156 AI searches a month, 480 traditional, difficulty 4. It is the only keyword in this exercise that is a top-tier opportunity in both channels, and the format is exactly what ChatGPT cites - Competitor A's single ChatGPT citation is their /what-is-colocation/ page in the same nested structure.

   Nest it under the cloud service page rather than putting it on the blog. Both competitor examples that earn citations are nested under service hubs, not filed under /blog/.

2. 02

   Get into the third-party round-ups

   Five external pages - pixelfield, dotitmedia, evo.agency, businessofapps and Clutch - account for 226 of Competitor C's citations. That is more than a quarter of their AI visibility, earned on other people's websites.

   This is outreach and directory listing work, not content work. It is also the fastest available route: a listicle inclusion can happen in weeks, where ranking a page takes months. Start with Clutch, which appears in both the AI citation data and the organic SERPs.

3. 03

   Build the service pages properly, because nothing else works without them

   Competitor C's two most-cited pages are /ecommerce-web-development and /mobile-app-development-agency - dedicated pages for single services. The client's equivalents run 168-434 words with no H1.

   Third on this list but first in dependency order. AI engines cite pages that already rank; there is no shortcut that bypasses having something worth citing. Every other recommendation in this report assumes this one is underway.